Data and analytics roles in the fashion and creative industries focus on collecting and interpreting information to help brands make smarter decisions. Data analysts examine everything from customer feedback and sales to social media trends and website traffic, using this insight to spot patterns, forecast demand, and support areas like marketing, design, and operations. Their work helps businesses better understand their audiences and stay ahead of changing trends.
To succeed in this field, analysts need strong skills in data handling, statistical analysis, and communication. They turn raw data into clear reports and visualizations that guide product development, improve customer experience, and enhance efficiency. As brands increasingly rely on data-driven strategies, careers in data and analytics offer exciting opportunities for those interested in technology, business, and creativity.
Examples of roles within Data and Analytics:
- Data Analyst
- Business Analyst
- Retail Analyst
- Sales and Insights Manager
- Web/Digital Analyst
- Junior/Senior Pricing Analyst
- E-Commerce Strategy Analyst
London College of Fashion courses relevant to careers in Data and Analytics:
- BA (Hons) Fashion Buying and Merchandising
- BA (Hons) Fashion Marketing
- BA (Hons) Fashion Marketing and Consumer Behaviour
- BSc (Hons) Cosmetic Science
- BSc (Hons) Fashion Management
- BSc (Hons) Psychology of Fashion
This list is not exhaustive. It is only an indication of directly connected LCF Courses.